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Artwork is the life source for promotional products.

Any branded project requires artwork in a format that can be screen printed, embroidered, engraved or whatever decoration method suitable.

Print ready artwork is essential. A JPEG or gif is not of a quality suitable for decoration. A vector file enables the file to be manipulated to size, without losing the edges and fine details.

Always ask for the vector files when preparing artwork (colour and mono).

According to stats from the Australasian Promotional Products Association (APPA), promotional products play an important role in staff retention and motivation. 

  • 75% of Human Resources Managers surveyed are using promotional products in recognition programmes.
  • 72% of Marketing and HR Managers say that promotional products are very effective in motivation and retention of staff.

On our home page, Thrive Promotional Products highlights the long lasting, tangible and memorable benefits of promotional products.   Used as part of your branding strategy, rather than an 'after thought', you will find they can significantly impact engagement with customers.

According to research:

  • 52% say their impression of a company is more positive after receiving a promotional product
  • 76% recall the name advertised on the product
  • 55% keep the item for more than a year
  • Nearly 50% of recipients use them daily
  • 52% of people do business with a company after receiving a promotional products

(source: APPA - Promotional Products Association of Australiasia)

When you're back at your desk, with the healthy glow after a restful festive break, take a moment to consider your 2014 activities and how promotional products can support or star in your plans.   

Keen to get started immediately? Click to explore promotional products at Thrive Promotional Products & Corporate Gifts

Home is where the heart is, so why not consider promotional products that are useful around the home. 

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