Blog
Customer Love this Valentine's Day
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- Written by Morgan Mackey
Customers, clients, fans, staff and other supporters .. they are essential to your business, whether you a multinational or a small operation. In fact, without them, a business wouldn't be in business for very long !
While showing appreciation should be a regular event, it is often a neglected aspect of business activity.
So, with a new year underway, why not use Valentine's Day 2015 as the perfect opportunity to start some 'thank you' engagement with those that matter to your business and play a role in its success.
The starting day is really not significant, however, Valentine's Day provides a ready made theme to convey your heart-felt love i.e. in a grateful, never take you for granted, we care about you kind of love.
For cafes, restaurants, theatres/cinemas and retailers, it is easy to see how to incorporate Valentine's Day thank you appreciation gift and message.
- Promotional fudge or coconut ice with a coffee order
- A gift on every cinema seat on Valentine's Day, such as stadium cup
- A lollipop or give-away when a customer comes into your store and orders
... even a hairdresser can have some fun e.g. a branded nail fille with the message 'we love cutting your hair'.
Be creative, whatever your industry, there is a promotional product that can work a treat for you.
Promotional Products - What's the lead time?
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- Written by Morgan Mackey
When planning promotional products and branded apparel, always check the lead-times, as they will vary greatly.
- Many promotional items are held as 'stock' locally in Australia, ready for decoration. Lead times can vary from a quick supply of 3-4 days to a couple of weeks.
- Some promotional IT items such as flashdrives, are often available as an indent order with a 'quick' supply of 10-14 days.
- Custom made or large volumne orders (e.g. plush toys, bags, apparel) are often produced and supplied ex factory off-shore and have lead-times of 8-16 weeks.
The time of year, such as the festive season, can put decorators under pressure, so allow longer than usual. And remember, the leadtime only starts from the artwork approval being signed.
Got a question? Need to order now? Need more inspiration? - contact us.
Thrive Promotional Products and Corporate Gifts is an Australian based company, supporting businesses from the big smoke cities of Sydney, Melbourne, Brisbane, Adelaide and Perth ... to the regional towns, across the land.
Ice Cool Polo - Customer says the best Ever
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- Written by Morgan Mackey
'The best shirt I have ever worn' .... Now that is a testimonial !
Recently we supplied the Ice Cool Polo from the Stencil Range, to a customer for use as a smart casual staff uniform.
Every time I have gone in for a visit, I get the same 'this is the best shirt I have ever worn'.
The colours are vibrant with a subtle stripe pattern and the technology in the fabric, takes comfort to a whole new level.
Specifically designed to draw heat away from the wearer, the moisture wicking and anti-bacterial qualities ensure these polos stay fresher longer.
Promotional Products 2014 APPA Research Survey
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- Written by Morgan Mackey
APPA (Australasian Promotional Products Association) recently completed a survey of 200 customers via independent company Sweeney Research.
One of the findings:
Why do SMEs use Promotional products in their marketing mix?
- 87% of SME respondents said that promotional products help them connect with their consumers.
- Likewise, 87% said promotional products increase awareness of their brand
- Other high ranking reasons for using promotional products among the SME base included encouraging brand loyalty (81%), providing added value to attendees at events and activities (79%) and creating a way to stand out from competitors.
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Note: Thrive Promotional Products & Corporate Gifts is a member of APPA